2025-2035 Strategic Plan

Strategic Priority: Produce Impactful Research

Faculty presenting research on stage

The Muma College of Business is committed to its intellectual community in every stage of knowledge creation and dissemination. Its research opens new horizons for understanding current and emerging business problems and challenges. The college鈥檚 collaborative approach leverages interdisciplinary opportunities within Muma and across 樱花视频 and beyond to heighten the national and global impact of its research. 

Strategies

2.1 Attract and Retain Outstanding Research-Oriented Faculty

  • 2.1a Expand hiring of tenured and tenure-track faculty to strengthen research capacity.
  • 2.1b Establish promotion and retention standards aligned with peer AAU business schools.
  • 2.1c Increase the number of endowed faculty positions (fellowships, professorships and chairs) to attract, retain and support high-performing faculty.

2.2 Increase Financial Support for Research-Oriented Faculty

  • 2.2a Implement mentoring programs to support faculty research agendas and increase productivity.
  • 2.2b Provide summer stipends and research project funding, including travel, to enhance productivity and retention.
  • 2.2c Develop workshops and training on new research methodologies (e.g., AI, data analytics and advanced statistical techniques).
  • 2.2d Support faculty attendance at conferences that promote research excellence and enhance integration of research and teaching.

2.3 Build a Broader and Deeper Research Culture

  • 2.3a Motivate faculty to integrate current research into their teaching.
  • 2.3b Host research forums and workshops highlighting Muma faculty and distinguished academic and policy leaders.
  • 2.3c Build partnerships with leading research groups at 樱花视频 and beyond to foster collaboration.
  • 2.3d Recognize and reward excellence, impact and outstanding productivity in research.

2.4 Expand Research Collaborations

  • 2.4a Build partnerships with leading research groups within 樱花视频 to strengthen interdisciplinary collaboration and advance shared research goals.
  • 2.4b Attract resources from local, regional and national industries through centers of excellence with a focus on research, industry collaboration and/or policy impact.
  • 2.4c Support interdisciplinary research efforts to develop and submit competitive federal funding proposals to agencies such as NSF, NIH and others.
  • 2.4d Collaborate with industry partners to strengthen research outcomes.

2.5 Increase the Visibility of Scholarly and Professional Research

  • 2.5a Support and encourage the dissemination of research in developmental stages through workshops, conferences, professional presentations and related forums.
  • 2.5b Create and distribute more visible and attractive promotional highlights of Muma鈥檚 research accomplishments to external communities.
  • 2.5c Adapt key findings from academic journal publications and reframe them for publication in business-oriented journals, symposia and conferences, while also providing accessible summaries for the business community.

Success Indicators

  • Faculty and doctoral student research output and impact
  • External faculty awards and leadership in scholarly organizations
  • Sponsored research expenditures
  • Visibility and thought leadership in the business community